Basic Witch Beauty is an all inclusive, vegan, cruelty free, ethically sourced, and sustainable makeup and skincare brand inspired by everything witchy, spooky, and gothic.

what makes us unique from other alternative brands? Witchcraft is an ingredient in every product, its not just a gimmick to us. All BWB products are charged with intention and made by hand in house.  

We noticed a pretty big gap in the indie beauty brand scene - not a lot of brands dedicated to inclusivity and being kind to the planet and all creatures that live on it were meeting the unique needs of the alternative beauty community, we aim to fill that void with high quality products that are always affordable, always vegan, always ethically sourced, never tested on animals, never uses unethical labor,  and always as kind to your skin as they are to the planet.